This piece is an interesting read on the fake AI journalist known by the alias Margaux Blanchard. The whole article is worth reading, but here’s the ending:
Margaux Blanchard and the Velvet Sundown are emblematic of the ‘post-reality’ environment we now inhabit – one whereby AI agents, synthetic personas and AI-generated content intertwine with human work, often undetected. When they are exposed, they become stories in their own right and their reach grows.
The implications point to a future where trust, authorship and authenticity must be constantly interrogated.
Welcome to the post-reality era.