As an open platform composed of user-generated content with some social networking features, Medium.com is an excellent tool in the hyperreal arsenal for storytellers and multiversal warriors alike.
Flash back to 2017, and Wired’s article (archived) about Russian efforts to insert hyperreal content (a.k.a. “disinformation) into mainstream discourse. I know for some people this idea that the Russian government was even involved in manipulating hyperreality online at all is questionable. But that is stupid, because there is literally a mountain of evidence (I know, I checked–archived).
Whether or not you choose to accept those facts at all is a testament to the power of hyperreality, that documented facts can now simply be taken or left by people based solely on their predilections. This is a hyperreal coup of the highest order.
“Hyperreality is seen as a condition in which what is real and what is fiction are seamlessly blended together so that there is no clear distinction between where one ends and the other begins.”
Wikipedia
In essence, UGC platforms like Twitter or Medium that have no KYC identity checks and no information quality control are naturally going to become playgrounds for the hyperreal, as users the world over throw their content into the universal mosh pit, and everyone jostles to see what goes viral or at least sticks to the guts of Google SEO.
As I wrote in part 4 about manipulating Google search result excerpts, Medium is great for rapidly ranking in Google. I’ve seen results in some cases in under 2 hours, though 12 might be more common (these things fluctuate, you would have to test yourself). Of course, if you’re trying to target search terms in your Medium post titles that are already over-crowded, this will be more difficult. But if you have a target that is relatively narrow or niche, you can have all kinds of fun using Medium as an agent of your own hyperrealist online fantasies.
Bonus points because Medium’s “fancy fonts” can lend your articles credibility they might lack on websites with less classy-looking layouts. I covered one example I used for backing up the Quatria campaign in Part 5 of this series, an account dedicated to my own hyperreal invented word definitions.
Have done many other experiments as well over the years, of which that is just the tip of the iceberg. I’m not ready to show you the whole iceberg, at least not all at once. Trust me it wouldn’t make sense.
But I will give you a few trailheads here, so we can anchor off these later as we continue to layer in strata upon strata of the hyperreal.
Trailhead #1: Early Clues

- Prank Mystery Tech Soap Opera Early Clues to Be Acquired By… (archived)
- /Remind me to try to fish up the old audio that goes along w/ this
- How our startup was bought by Google without even trying… (archived)
Trailhead #2: A.I. Virus
Trailhead #3: Quatria
- Ancient Quatria: A Very Brief Introduction (archived)
- What is the Quatria Theory? (archived)
- Quatrian Folkways Institute
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