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Handkerchief & The Ghost of Marius the Giraffe

There’s a line in a 2014 Buzzfeed article about some supposedly leaked documents relating to the Internet Research Agency that I keep puzzling over. It reads:

“The archetypes for the accounts are called Handkerchief, Gay Turtle, The Ghost of Marius the Giraffe, Left Breast, Black Breast, and Ass, for reasons that are not immediately clear.”

I’m unable to find any additional clarifying statements about what this means from other sources. Many repetitions of the same phrasing as this Buzzfeed article are available, but none explaining this.

  • What is meant by ‘archetypes’ for accounts? Is it like a general model personality profile that operators use to create new false identities? (That’s what I’m assuming)
  • What do each of the names refer to specifically? What are the archetypes?
  • Where are the leaked emails (and English translations) of the specific documents which mention these ‘archetypes’?

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